Beauty Professionals distributor

Our story

Each company has its own story. This is ours, a passionate family-owned business that has been helping your salon to shine since its beginnings.

We strive to be more than a simple distributor—our aim is to help you generate more profits and growth. Discover the Concept JP difference.

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  • THE BEGINNING

    Concept JP was founded in November 1995 by Jean-Pierre Perron, but officially began distributing products a few months later, in February 1996, with internationally acclaimed brand Redken.

  • A NEW DISTRIBUTION MODEL

    Jean-Pierre convinced Redken to launch a new distribution model with an exclusive partner. 

    The first independent distributor of a single line, Concept JP quickly grew to become a great commercial success. 

    Inspired by its success with Concept JP, Redken has applied this business model across its Canadian distribution network.

  • THE PASSION OF INDUSTRY

    Before making the leap into entrepreneurship, Jean-Pierre worked as a hairdresser, before becoming the owner of a salon. He next directed his career to sales at a styling product distribution company, where he climbed the ranks to become the managing director. As founding president of Concept JP, Jean-Pierre has built a strong team over the years, masterfully leading a company that enjoys an enviable position in the market.

CONCEPT JP TODAY

Today headed by Sébastien Perron, Jean-Pierre’s son, Concept JP continues to work in the hairstyling field, and has since expanded its range with products developed for all beauty professionals.

We strive to be more than a simple distributor—our aim is to help you generate more profits and growth. Discover the Concept JP difference. See more >

Jean-Pierre with his two sons.
To the left : Frédéric (representative)
To the right : Sébastien (president)